AI Summary · refreshed monthly
A strong month, led by your Americana drop
Goals this quarter
Grow total store revenue 15%78%
Lift in-store foot traffic (local search)On track
Email list to 5,000 subscribers64%
Launch summer collection by Jun 6On track
Performance
Total store revenue · last 6 months
In-store + onlineGoal pace
What We're Doing for You
What we did in May
- Launched the Americana collection campaign across email + paid social (8 ads).
- Sent 4 email campaigns — May open rate hit 41%, above industry average.
- Edited & published the spring photoshoot; refreshed 6 collection pages on Shopify.
- Tuned the Klaviyo abandoned-cart flow — recovered an est. $2,140 in orders.
What's next in June
- Launch the summer collection with a "shop the look" Reel series.
- Father's Day gift guide — blog post + email + men's basics push.
- Promo assets for the Granville sidewalk sale (Jun 12).
- SEO refresh on home-goods & decor collections to grow organic traffic.
Monthly Reports
Invoices & payments
May retainerPaid May 1, 2026
$1,500PaidJune retainerDue Jun 1, 2026
$1,500Due soonSummer photoshoot add-onDue Jun 10, 2026
$450UpcomingYour current plan
Available to you — not in your current plan
Social & Content
Instagram · TikTok · FacebookYour Americana denim Reel was the standout — 41k views and your highest save rate of the year, driving a clear lift in profile visits and in-store mentions. Carousel posts styling the Free People knit outperformed single images 2-to-1. Engagement is strongest Tuesday & Thursday evenings, so we've shifted your June posting schedule to match. Recommendation for June: lean into short-form styling Reels and a "shop the look" series tied to the summer drop.